A big
Zero Regio sign, having a reversed sail shape, is positioned on the top of
a pole of concrete, about 10 meters high, at the entrance of SAPIO plant
area, to the edge of ostigliese road, on which thousands cars travel per
hour. The pole is colored blu-turquoise. It is not possible to ignore it,
travelling on this road. Great communication impact. Raffaello Repossi,
designer, made it, commissioned by SAPIO, suggesting to recover an old
concrete pole, of property of ENEL (National Agency for Electric Power),
made unusable from years |