PROJECT ZERO REGIO

Co-financed by the European Commission

MANTOVA TOWN HALL

 

The blue pole positioning

SAPIO spa plant entrance  27.03.2007


 

 

A big Zero Regio sign, having a reversed sail shape, is positioned on the top of a pole of concrete, about 10 meters high, at the entrance of SAPIO plant area, to the edge of ostigliese road, on which thousands cars travel per hour. The pole is colored blu-turquoise. It is not possible to ignore it, travelling on this road. Great communication impact. Raffaello Repossi, designer, made it, commissioned by SAPIO, suggesting to recover an old concrete pole, of property of ENEL (National Agency for Electric Power), made unusable from years